Sector: INDUSTRY
Segment: Metallurgy/Steel
Challenge: Aperam South America is a global producer of stainless, electrical, and specialty steels, and the only flat stainless steel mill in Latin America. It started its partnership with PaP through an initial contract that has already gone through two renewals and an expansion of services provided.
PaP was hired with the objective of helping the strategy and development sector of the company, to generate a bank of qualified leads and to prospect in Aperam's niche, presenting its studies and divulging its solutions in stainless steel specific for the sugar-alcohol, transport and concrete markets.
"We recommend PaP for their very well employed methodology in B2B prospecting. We see that the entire methodology developed and perfected by the company over the years allows the goals to be met and the results to always be within expectations."
Renan Luchiari
Development Engineering and New Applications
Results:
A total of 400 leads generated.